Author: Andre Venter

“A giant has left our industry, but she will continue to be respected, admired and remembered.” A force in the industry. An inspiration. Legendary Pam Golding will long be remembered with great respect and fondness by the property industry. Considered the doyenne of the property industry in South Africa, Pam Golding left a legacy to be proud off. When she passed away on Tuesday 3 April at age 90, Pam Golding Property, the company she founded had grown to one of the largest real estate companies in the country. In 1976, a time when few women ventured into property...

“Online video marketing is considered a must do for estate agencies in the USA, but according to recent research few agents there make use of this versatile tool. What is happening in South Africa? Estate agencies shared with Property Professional why they use online video and how it improved their business.” Recent research by the National Association of Realtors in the USA found that 73% of sellers would choose a real estate agent who could market their property with video but fewer than 5% of agents do this. In the absence of statistics for South Africa Property Professional asked...