Largest private-sector development in KZN

Every few years Mhlanga – one of the biggest growth nodes in the country – alters its skyline in dramatic fashion. And 2015 was one of those years.

Oceans Umhlanga is a R3,1bn collaboration between Vivian Reddy of Edison Power Group and Rob Alexander of Ducatus Property Group. To date it’s the single largest private-sector development in KwaZulu-Natal.

The mixed-use development covers 90,000m2 of prime Umhlanga Village land. It has two residential towers of 460 apartments and a retail tower named Ocean Mall. Reddy has confirmed super-brands such as Burberry, Versace, Armani, Boss Orange and Paul Smith.

 

Internal-Article-Share-Largest-Private-Sector-Development-in-KZN-(15-MAR-2016)-2

 

Four architectural practices are on board – Elphick Proome, LYT, Ruben Reddy and Ravi Jhupsee Architects. The apartments have entry-level price tags of around R1,6m, soaring 28 storeys up to R60m for a double penthouse.

Marketing and sales is by DevMark Global, whose local success stories include the record sell-out of The Pearls and Zimbali Suites.

DevMark MD Piaras Alvarez has experience in Dubai, the Middle East and Asia. “We have learned how to market and sell in a way that’s more cost-effective than has typically been done in South Africa. We cover a wider gamut of functions than an estate agent, and we share our mandates with all other estate agencies,” he says.

DevMark’s Oceans Umhlanga sales event is on 26 March.

 

Share this article:

more top news stories

Rona Bekker

Your electronic cold calling may be in breach of PoPIA

Agents and agencies have built substantial databases on which they depend for property leads for decades. But what if contacting your database contravenes PoPIA? We asked an expert how you may and may not reach out to your leads.