real estate marketing
Advice & Insight, Featured, Marketing tips and tricks

Do you need a tagline to stand out from your competition?
“In a busy marketplace, not being noticed is the same as being invisible.” What are…
14 July 2025
Advertorial, Advice & Insight, Featured, Marketing tips and tricks, PropTech

From scroll to sold: why stunning visuals make homes fly off the market
In April 2025, a Cape Town property listed at R3.5 million struggled on the market…
7 July 2025
Advice & Insight, Featured, Marketing tips and tricks

Do you influence, or are you an influencer?
In the real estate market in South Africa, few, if any, property practitioners are influencers…
5 May 2025
Advice & Insight, Featured, Marketing tips and tricks

Make the most of your marketing
Getting your real estate marketing wrong can be a financial disaster, especially where housing stock…
30 September 2024
Advice & Insight, Become a better agent, Featured

True stories: youth buying properties and agents’ missed opportunities
Young buyers are entering the market but find dealing with agents disappointing. Don’t miss out…
29 July 2024
Advice & Insight, Featured, Marketing tips and tricks, What is happening in the market?

What women want in a property and why it matters
Women are emerging as key influencers and purchasers in the housing market. Is your sales…
29 July 2024
Advice & Insight, Featured, Marketing tips and tricks

Your electronic cold calling may be in breach of PoPIA
Agents and agencies have built substantial databases on which they depend for property leads for…
25 March 2024
Advice & Insight, Marketing tips and tricks

How to market within POPIA framework
How can you be an effective real estate marketer, while remaining POPIA compliant? We share…
16 October 2023

How to generate new leads
While success is never guaranteed, leads are an estate agent’s bread and butter. We’ve asked…
27 January 2023
Advice & Insight
The value of real estate marketing has changed
Real estate agency marketing is about bringing wisdom of opinion and human understanding to the…
10 October 2016



