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Nelia Retief

What are your top three secrets to success?

After-sales service/client service, resulting in referrals to their friends and family; continuous follow-up with prospective buyers and asking the right questions (what are they looking for, why do they need the property and is it zoned for this purpose?); know your area, the market and the sellers and get involved in your community.

 

What is the one thing you wish someone had taught you or told you when you first started out in property and why?

Focus on sole mandates and increase your market share.

 

What is the most vital business tool that estate agents should have at their disposal in today’s market and why?

Computer technology – a cellphone/tablet with email functionality for immediate response and a system to measure sales and to know where you are in relation to your budget.

 

Do you remember the first property you sold? Please tell us about it.

The first property I sold was number 8 Nuwe Street in Tulbagh, a three-bedroom spec house on a very small plot opposite the local school. It was unfurnished, so not an easy sell. The purchaser still owns the house: he lived there until last year and then moved to Darling. We are now the rental agents for the property.

 

What advice would you give to new kids on the block about making a success in their career in property?

Never give up. Motivate yourself every day. The more you put in the more you get out. Long hours do pay off in the long run. Remember client service – go the extra mile. Get involved in your community via charity organisations, social events, sponsorships and so on.

 

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