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Meet the Property Industry’s Ultimate Social Media Marketing Tool

Advertorial

Two of South Africa’s proptech leaders, Flow and Prop Data, have enhanced their existing integration to release the ultimate social media marketing tool for the property industry: Prop Data Fuel, powered by Flow.

This latest collaboration meets the rising demand from agents for an all in one, automated marketing solution that gives them more time to focus on their core expertise – selling properties. Prop Data Fuel exponentially enhances agents’ digital marketing offering with a ‘set-and-forget’ product that boosts exclusive and sole mandate listings automatically on social media platforms including Facebook and Instagram. Property practitioners only need to subscribe once, choose their preferred package and then can enjoy completely automated ad campaigns. Prop Data Fuel automatically adds any new sole mandate listings and removes sold properties, creating a seamless, simple experience.

It improves agents’ ability to secure sole mandate listings with a stronger marketing offering to sellers, giving them an unprecedented edge and increasing performance with ease. In addition, it boosts their brand awareness on social media and drives quality traffic to their website. They can also keep track of it all — seeing social metrics like reach, likes, comments and shares, on real-time Prop Data dashboards and seller reports. It truly is an all-in-one solution.

Prop Data Fuel is enabled by deepening the existing integration with Flow’s state-of-the-art platform. “The integration of our two platforms to offer our customers better, quicker and more powerful digital marketing tools was technically seamless and the partnership made sense, given our shared vision and existing collaboration,” says Prop Data CEO, Mark Buttress.

“We’re extremely proud to build on an existing collaboration with Prop Data, who share our vision of revolutionising the real-estate sector through digital innovation,” says Gil Sperling, co-founder of Flow. “We’re at the forefront of driving a global digital marketing trend for the fragmented property industry — with applications in plenty of other verticals — and this tool is just one in a suite that helps agents shift properties more quickly and easily and use their time more efficiently”.

Find out more about Prop Data Fuel, powered by Flow.

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