estate agent marketing

Featured
Stop selling property. Start owning a niche
In a crowded property market, being everything to everyone is no longer a winning strategy.…
23 February 2026

Your “For Sale” board could be illegal, or illegally removed: Who actually controls estate signage?
Recently, an agent was instructed by a sectional title body corporate to remove her “For…
16 February 2026

Featured
The CPL trade secret: why estate agencies guard their numbers
In an industry obsessed with leads, the true cost of getting them is rarely disclosed.…
9 February 2026

Advice & Insight, Featured, Marketing tips and tricks
Do you influence, or are you an influencer?
In the real estate market in South Africa, few, if any, property practitioners are influencers…
5 May 2025

Advice & Insight, Featured, Marketing tips and tricks
The good, the bad, and the ugly review
How can you manage a bad review from a client, especially an online review, to…
17 December 2024

Featured, Legal, Resources
How many times are you allowed to cold call the same homeowner?
Everyone hates spam calls, but does this include agents trying to find new leads? If…
2 December 2024

Advice & Insight, Featured, Marketing tips and tricks
Is 2024 the year estate agents should self-brand?
In a fiercely competitive environment, estate agents face a daunting challenge: How can they stand…
11 March 2024



