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Sipho Khumalo

Huizemark, Johannesburg, North East

Why did you decide to pursue a career in property?

Property is probably going to be the biggest investment people make – I decided to become an estate agent so I can be a part of this incredible experience that people go through and hopefully make it an exciting process for them.

What do you find to be the most enjoyable and the most challenging aspects of the job?

The most enjoyable part of the job is that you meet all kinds of people and they rely on your knowledge and experience to assist with their transactions. The biggest challenge is that there’s always tough competition from other agents so you need to always be ahead of the game.

What characteristics, in your opinion, make or a great estate agent/broker and why?

Firstly, good knowledge of the property industry – an agent must have knowledge of the area, the industry and the processes and procedures involved in being an estate agent and must be able to explain in detail to prospective buyers and sellers. Secondly, sales and communication – an agent must be able to communicate properly and form good relationships. Clients would like to transact with a professional with the best negotiating skills.

What are some of your career goals?

To become one of the best agents in South Africa and own my own franchise in the future.

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