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Caroline Cobb

Wakefields Real Estate, Pinetown


What are your top three secrets to success?

Regular interaction with clients, attention to detail, and being highly organised; add to that, always being consistent with follow-ups, and constantly familiarising myself with the market place.


What is the one thing you wish someone had taught or told you when you first started out in property and why?

I am a strongly self-motivated person, which is why I believe I enjoy and am successful in this industry. When I started out, I immediately felt comfortable working independently, and I made 100 percent sure I learned quickly, whenever and wherever I could.


What is the most vital business tool that estate agents should have at their disposal in today’s market and why?

No doubt about it, technology, particularly a cell phone.  In 1993, I was the first agent to get one in my office – 99c from Game! – but even though it’s absolutely essential today, it doesn’t replace constant interaction and communication with people from all walks of life.


Do you remember the first property you sold? Please tell us about it.

I sold my first house in my first month as an estate agent. It was to a young couple Linda and Kevin, at 17 Klusner Close, and it sold for R115 000. It was a great learning curve for me!


What advice would you give to new kids on the block about making a success in their career in property?

For me, it’s all about people, so interacting consistently and regularly with your clients from Day one until long after registration of the home, is the best advice I could give. There’s more to it than that of course, but it’s the cornerstone of a successful career in property.


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