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Kate Butler

Wakefields Real Estate, Kloof


What are your top three secrets to success?

Professionalism, honesty and empathy.


What is the one thing you wish someone had taught you or told you when you first started out in property and why?

Not to be quite so naive. I instinctively trust everybody and take them at face value, but there’s often more to a situation or person than meets the eye, and understanding that is an essential part of our job.


What is the most vital business tool that estate agents should have at their disposal in today’s market and why?

Absolutely a cell phone.


Do you remember the first property you sold? Please tell us about it.

I sold two properties at the same time within my first three months – it was so exciting and such a boost!  I couldn’t understand why everyone was congratulating me – I had no idea it was quite unusual for a brand new agent to achieve this.


What advice would you give to new kids on the block about making a success in their career in property?

  • To be successful, realise it’s not a part time job.
  • Work hard. Be professional in all your dealings, no matter how frustrated one can get.
  • Listen carefully to what buyers are looking for, and the expectations sellers have of you.
  • Be honest and trustworthy.
  • Treat others as you would expect them to treat you.
  • When a door closes, know that another will open.
  • Empathy and understanding are extremely important – this can be a very emotional job


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